Social Marketing Executive

Posted: posted 29 days ago

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Job Description

 

Job Title: Social Marketing Executive 

Department: Marketing

Report To: Director

Location: Fort,Mumbai

Employment Type: Full-time

Key Responsibilities

• Develop and implement social media strategies aligned with overall marketing goals. 
• Manage daily posting, engagement, and community management on platforms such as Instagram, Facebook, LinkedIn, Twitter, YouTube.
• Manage and grow the personal social media presence of the Managing Director, ensuring alignment with the companys brand voice and leadership positioning.
• Plan and prepare a monthly content calendar, detailing campaigns, events, and themes, submitting for approval from the Director.
• Coordinate and support photo and video shoots during employee engagement activities, internal events, and celebrations.
• Create compelling content and video materials, designing events that the Director will attend or speak at, ensuring timely delivery and professional quality.
• Craft engaging, original content (text, images, videos, stories) tailored for different social media channels and target audiences.
• Manage,create and overeas ocial media content.
• Stay updated with current social media trends, tools, best practices, and competitors.  Respond to social media inquiries, comments, and direct messages promptly.
• Assist with crisis communication and brand reputation management on social platforms
• Collaborate cross-functionally with marketing, HR to ensure consistent messaging and brand representation

 

Qualifications and Skills:

• Bachelor’s degree in marketing, Communications, Digital Media, or a related field.
• 1-3 years of experience in a social media or digital marketing role.
• Excellent written and verbal communication skills.
• Hands-on experience with social media management 
• Creative mindset with the ability to develop visually appealing and engaging content.
• Ability to work independently and as part of a team in a fast-paced environment.